California | Business Law
Legal Question
Startup advertising business
I am attempting to create a startup that will sell advertising to healthcare facilities and healthcare products. We will send a monthly mailer to each Occupational, Physical, and Speech Therapist in my state on an 11x17 tri-fold brochure. There are many companies selling ads out there to gain attention from this crowd. I have heard of a company that sends a slightly smaller version of the same type of mailer, however they sell ads to only healthcare facilities, not product companies. Their ad is also slightly smaller, but still a trifold brochure. They also send their mailer to occupational, physical, and speech therapists in the same state, but they do 3 seperate publications (one to OTs, one to PTs, one to STs). So, before I get started, I want to be sure that I'm not infringing on anyones rights, copyrights, etc.
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